24 hours that shaped the C-HR

May 04, 2017

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Rather than being bound to tradition or popular wisdom, Chief Engineer Hiroyuki Koba had an uncompromising vision for the C-HR. The vehicle would not only be defined by its convention-breaking style, but by an unwavering focus on handling.

In Koba’s eyes, the handling of the new SUV had to satisfy three principals: response, linearity and, consistency. Put simply, the C-HR should consistently and instantly respond to the driver’s direction.

Though the C-HR was designed as an SUV, to achieve Koba's goal it would be benchmarked against the precision and controlled experience of a compact hatchback.

To make this vision a reality, the C-HR team went to some unusual lengths.

A year out from the launch of the production model, Toyota Gazoo Racing entered a prototype of the C-HR into the grueling 24 Hours of Nürburgring race.

Though this racing prototype differed from the C-HR now available in dealerships, the endurance race provided a valuable opportunity to use motorsport to improve the responsiveness of the final vehicle. The C-HR team would use the performance of the prototype to make necessary engineering improvements ahead of the launch.

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Doing things his own way meant that Koba wasn’t simply an observer in this process. Passionate about motorsports, the Chief Engineer was one of the drivers in a pre-qualifying practice session.  He experienced first-hand how the prototype performed in order to ensure the production version of the C-HR was undiluted from his singular vision.

Speaking to Toyota Gazoo Racing’s website, he said driving in a rigorous race situation allows him to grasp the condition of a vehicle and understand what needs to be done with the set-up.

This, he said, is crucial to making ever-better cars. It is important to perfect both racing cars and mass-production cars by driving them to their limits.

Through qualifying, the team continued to monitor performance and make adjustments. On race day itself, the Toyota C-HR Racing took a creditable 84th place among a total field of 158 cars in the overall standings and finished third in its class.

More important, though, were the learnings the team continued to garner from the 24-hour racing experience.  With the production model now available, the C-HR stands out for its captivating style and its driving dynamics.

Built on the Toyota New Global Architecture (TNGA) platform, this compact SUV comes with a lower centre of gravity along with a newly developed suspension system. The result is a driving experience that enables you to flow seamlessly through urban life and weekend escapes, day and night.

Undoubtedly, the way the C-HR drives on city streets owes a debt to the 24 Hours of Nürburgring experience, but this is only part of the story.

The development of the C-HR is defined not by its laps of the famous German circuit, but by an ambitious engineering team plotting an original new course.

Find out more: Build your Toyota C-HR here