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A full charge requires 5 hours, 30 minutes when charging at 120v. When the battery is depleted (or you haven't recharged), Prius Prime automatically operates on Hybrid power so that you can continue your journey.

A full charge requires 2 hours, 10 minutes when charging at 240v. When the battery is depleted (or you haven't recharged), Prius Prime automatically operates on Hybrid power so that you can continue your journey.

Recaptures kinetic energy from the wheels and brakes and uses it to recharge the battery.


Stand Out Styling

Hybrid plug-in style that makes a statement.

With its bold colours, striking LED headlights and tail lamps, unique dual wave rear glass -- that helps smooth air flow -- it is clear that Prime is a different kind of Prius.

Toyota New Global Architecture (TNGA)

Built on Toyota’s revolutionary new platform, Prius Prime boasts a low centre of gravity for heightened performance and handling -- fused with a striking style designed to elevate its aerodynamic performance.

Sophisticated Interior

From a driver-centric console and soft touch materials to heated front seats and available Qi wireless charging, Prime is comfortable and fun-to-drive. For long distances there’s ample cargo space to haul what you need. And the modern black satin chrome finish provides an elegant touch and feel experience on the steering wheel and dash.


Everything at a Touch

The centrepiece of Prime’s innovative and inviting interior is the available 11.6” touchscreen. Built with smartphone logic, you can swipe through different settings and controls while still keeping things like navigation on the screen.

Charging Schedule & Climate Preparation

Plug in your Prius Prime at any time and set the timer to customize your schedule or take advantage of charging during off-peak hours. You can also set the heater or a/c to activate at the end of a charging cycle. That means your Prime is always fully charged in the morning, at a cabin temperature that’s right for you.

Standard 7” Display Audio System

Stay connected and entertained with features like Bluetooth® capability, AUX/USB input, SiriusXM™, and 6 speakers, anchored by a shark-fin antenna The system also features standard navigation to help keep you on track wherever your travels take you.

Prius Prime Technology Package

Added safety features, a colour head-up display, a 10-speaker JBL sound system, and an 11.6” HD screen are just some of the highlights on the Upgrade Model’s optional Technology Package. There’s even eco drive support that helps boost fuel efficiency by learning your routine stopping patterns.

More Technology Features

  • Available Intelligent Clearance Sonar***
  • Available Colour Head-up Display
  • Available Qi Wireless Charging

How It Works


The all-new Prius Prime is the rare combination of smart technology and head-turning style.

Equipped with three different drive modes to maximize power and fuel efficiency, Prius Prime gives you all of the benefits of an electric vehicle with the proven reliability of a Toyota Hybrid.

Prius Prime

Compare Prius Prime’s plug-in hybrid technology and understand how Prime can offer many advantages versus Electric or Hybrid vehicles.


Includes cars such as:
Nissan Leaf
Chevrolet Bolt
Hyundai Ioniq electric

Prius Prime

Plug-in Hybrid/Electric vehicle


Includes cars such as:
Toyota Prius
Hyundai Ioniq hybrid
Ford C-MAX
Powered by Electric motor(s) Combination of gas engine and electric motor(s) Combination of gas engine and electric motor(s)
Horsepower Variable, depending on the battery that powers the electric motor(s) 121 Net Horsepower Variable, depending on size and output of engine and motors(s)
Battery Larger capacity (vs Prius Prime)
Leaf - 30kWh Lithium Ion
Bolt - 60kWh Nickel-rich Lithium Ion
Ioniq - 28 kWh Lithium Ion polymer
8.8 kWh Lithium Ion Smaller capacity
Charging Time (120v) Leaf - 30 hrs +
Bolt - 58 hrs +
Ioniq - 24 hrs +
No charging time required
Charging Time (240v) Leaf - 4 hrs +
Bolt - 9.5 hrs +
Ioniq - 4.5 hrs +
No charging time required
Range Leaf - 172km
Bolt - 383km
Ioniq - 200km
Best in Class (combined) 1,035km
EV Mode (electric-only) ~40km
Variable, depending on size of fuel tank and fuel efficiency
Energy Recapture Regenerative braking Regenerative braking
Tailpipe Emissions Zero Combined: Ultra Low
EV Mode (electric-only): Zero.
Ultra Low


121 Net system
1.8 Le/100km
fuel efficiency ratings in
EV Mode4.

Powerful and Fuel Efficient

Toyota Plug-in Hybrids deliver powerfully efficient performance. They automatically switch between electric-mode only, gas-mode only, or a seamless combination of the two depending on driving conditions. For Prius Prime, the result 121 Net system horsepower with 1.8 Le/100km fuel efficiency ratings in EV Mode4 5.

Intelligent Drive Coach

Prius Prime teaches you how to get the most out of your vehicle with tips on the best braking and acceleration techniques to conserve and redistribute energy to the car. It even learns your driving patterns over time and guides you accordingly.

No Additional Maintenance

Toyota’s Hybrid design can help reduce wear & tear on your Hybrid vehicle, such as the fact that the engine is off part of the time while in electric-only mode, and there are no starters, alternators or belts to be replaced. The high performance battery is designed to never have to be replaced. And a Hybrid maintenance schedule is nearly identical to one of our conventionally powered vehicles.

Hybrid Component


Toyota Safety SenseTM P*

For Toyota, safety isn’t an option. Toyota Safety Sense P (TSS-P) is standard on every 2019 Prius Prime, and includes a pre-collision avoidance system with pedestrian detection that assists in warning the driver of potential dangers. Also included are automatic high beams, lane departure alert with steering assist, as well as dynamic radar cruise control.

Advanced Handling Features

Prius Prime’s use of electric power steering and front wheel drive are aided with vehicle stability control (VSC) and traction control (TRAC). The results are a safe and responsive drive no matter what the road throws at you.

Available Safety Features

  • Blind Spot Monitor and Rear Cross Traffic Alert
  • Available Intelligent Clearance Sonar and Park Assist
  • Anti-Lock Brake System
  • Brake Assist
  • Smart Stop Technology
  • Vehicle Stability Control
  • Traction Control
  • Electronic Brake Force Distribution

Featured Accessories

Pricing includes parts & labour, and is based on either the highest labour rate amongst dealers in your province, or your selected dealer’s pricing. Prices do not include taxes.

Get Started

Experience Prius Prime for yourself or start building your perfect configuration.

Vehicle may not be exactly as shown.