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2018
Prius

From $27,650*

Build & Price Download Brochure

2017 AJAC GREEN CAR OF THE YEAR

The 2017 Toyota Prius leads the category

Learn More about Prius’ Award

Inside and out, the revolutionary Prius has been completely redefined.

From the sporty exterior to the high-tech, soft-touch interior, Prius has never had such a powerful presence.

Colours

DRAG FOR 360° VIEW

Colours may vary by model. Visit Build & Price for more information.

PRIUS shown in Black Fabric

PRIUS TECHNOLOGY shown in Black Softex

PRIUS TECHNOLOGY shown in Harvest Beige Softex

PRIUS TECHNOLOGY shown in Black Fabric

PRIUS TOURING shown in Black Softex

Interior Options

Interior Options
Model	Interior
PRIUS
PRIUS TECHNOLOGY
PRIUS TOURING

Colours may vary by model. Visit Build & Price for more information.

PRIUS shown in Black Fabric

PRIUS TECHNOLOGY shown in Black Softex

PRIUS TECHNOLOGY shown in Black Fabric

PRIUS TOURING shown in Black Softex

Interior Options

Interior Options
Model	Interior
PRIUS
PRIUS TECHNOLOGY
PRIUS TOURING

Colours may vary by model. Visit Build & Price for more information.

PRIUS shown in Black Fabric

PRIUS TECHNOLOGY shown in Black Softex

PRIUS TECHNOLOGY shown in Black Fabric

PRIUS TOURING shown in Black Softex

Interior Options

Interior Options
Model	Interior
PRIUS
PRIUS TECHNOLOGY
PRIUS TOURING

Colours may vary by model. Visit Build & Price for more information.

PRIUS shown in Black Fabric

PRIUS TECHNOLOGY shown in Black Softex

PRIUS TECHNOLOGY shown in Black Fabric

PRIUS TOURING shown in Black Softex

Interior Options

Interior Options
Model	Interior
PRIUS
PRIUS TECHNOLOGY
PRIUS TOURING

Colours may vary by model. Visit Build & Price for more information.

PRIUS shown in Black Fabric

PRIUS TECHNOLOGY shown in Harvest Beige Softex

PRIUS TECHNOLOGY shown in Harvest Beige Fabric

PRIUS TOURING shown in Black Softex

Interior Options

Interior Options
Model	Interior
PRIUS
PRIUS TECHNOLOGY
PRIUS TOURING

Colours may vary by model. Visit Build & Price for more information.

PRIUS shown in Black Fabric

PRIUS TECHNOLOGY shown in Black Softex

PRIUS TECHNOLOGY shown in Black Fabric

PRIUS TOURING shown in Black Softex

Interior Options

Interior Options
Model	Interior
PRIUS
PRIUS TECHNOLOGY
PRIUS TOURING

Colours may vary by model. Visit Build & Price for more information.

Gallery

Select an image or open the entire gallery

Prius Drive Mode Select

Prius Touring shown in Hypersonic Red

Prius Pre-Collision System with Pedestrian Detection

Prius Touring shown in Hypersonic Red

Prius Touring Interior

Prius Moonroof

Prius Touring in shown Hypersonic Red

Qi-compatible wireless smartphone charging with charge indicator light

Prius 60/40 Split Rear Bench Seats

Prius Interior Dashboard

Prius Technology Interior shown in Harvest Beige

Prius Touring with Softex Seats

Prius Steering Wheel

Prius Touring Interior

Prius Display Screen

Prius Drive Mode Select

Prius Touring shown in Hypersonic Red

Prius Pre-Collision System with Pedestrian Detection

Qi-compatible wireless smartphone charging with charge indicator light

Prius Technology Interior shown in Harvest Beige

Prius Drive Mode Select

Qi-compatible wireless smartphone charging with charge indicator light

Prius 60/40 Split Rear Bench Seats

Prius Interior Dashboard

Prius Technology Interior shown in Harvest Beige

Prius Touring with Softex Seats

Prius Steering Wheel

Prius Touring Interior

Prius Display Screen

Prius Drive Mode Select

Qi-compatible wireless smartphone charging with charge indicator light

Prius Touring in shown Hypersonic Red

Prius Touring shown in Hypersonic Red

Prius Pre-Collision System with Pedestrian Detection

Prius Touring shown in Hypersonic Red

Prius Touring Interior

Prius Moonroof

Prius Touring in shown Hypersonic Red

Prius Touring shown in Hypersonic Red

Fun-To-Drive Spirit

Owner Reviews (40)total of 40 reviews

See what people are saying about Toyota Prius

Overall Ratings

5	star	30 reviews with 5 stars
4	star	9 reviews with 4 stars
3	star	1 review with 3 stars
2	star	0 reviews with 2 stars
1	star	0 reviews with 1 star

5 star rating

Great upgrade

We upgraded from a Prius C. This new Prius is roomier and even gets better mileage.

Donna A 8 Months Ago

5 star rating

Excellent vehicle for my needs

This my 4th Prius(2009, 2011,2014 and now 2017). Great features and a comfort to drive. The new 2017 has safety features that my other ones ...

Leonard 9 Months Ago

Warranty and Coverage

Vehicle Warranty

3 YEAR

60,000 km^◊◊

Roadside Assistance

3 YEAR

UNLIMITED km

See Warranty Details

^◊◊Whichever comes first

ECP delivers peace of mind by protecting your Toyota from the unexpected (eg. mechanical failure or road emergencies.)

See ECP Benefits

5	star	30 reviews with 5 stars
4	star	9 reviews with 4 stars
3	star	1 review with 3 stars
2	star	0 reviews with 2 stars
1	star	0 reviews with 1 star

PRS is rated 4.7 out of 5 by 40.

Rated 4 out of 5 by Lawrence from smooth performance enjoyable to drive --smooth and responsive

Date published: 2017-12-13

Rated 4 out of 5 by Dave Holt from My Prius My third Toyota hybrid. great car, handles beautifully A smart and sporty optic. I miss some details from my previous Prius: garage door button; a view of fuel burn per 100 km; right external door handle lockup. You should consider more usefully shaped door storage i.e., so a roadmap book size din A4 could fit into. Some storage under front seats would be welcome. I enjoy this car. It rides and drives beautifully. Rather like my MR2.

Date published: 2017-12-01

Rated 5 out of 5 by Donna A from Great upgrade We upgraded from a Prius C. This new Prius is roomier and even gets better mileage.

Date published: 2017-11-15

Rated 5 out of 5 by Leonard from Excellent vehicle for my needs This my 4th Prius(2009, 2011,2014 and now 2017). Great features and a comfort to drive. The new 2017 has safety features that my other ones did not have. It really is up to date. Looking forward to the 2020 model.

Date published: 2017-10-31

Rated 4 out of 5 by Ismail Ebrahim from eco great value for money well spent

Rated 4 out of 5 by Henri S from first impressions I purchased my third prius since 2010 a month ago. I have been very pleased with the workmanship . Every thing fits properly, and all features work as they should. I am still trying to learn how all the options operate, and which settings are the most efficient. I like the re-styled body and interior, though the seats feel lower to the floor and have a tighter feel than those in my previous prius', as a result they are a possible concern for me, an older driver in my 70's. The owner manual is very intimidating , it might be better to replace this "phone book" sized manual with a tablet style electronic manual as some manufacturers have done. The other concern I have is the removal of a spare tire, if a tire is damaged on the side wall the repair device is useless leaving me completely stranded. I also miss the under floor storage area that was around the spare tire well in my previous prius vehicles. In my opinion, the more out of sight storage the better. The previous storage areas kept objects from rolling around during travel. I am very pleased with the early gas consumption, averaging below 4.0 liters per 100 kms / approximately 68 miles per gallon. The car is fun to drive, and seems more responsive than my previous prius'.

Date published: 2017-10-24

Rated 5 out of 5 by CowHawks from Happy with the New Prius I leased a new Prius at the end of Sept and it is my 3rd Prius and I think I like this one the best.

Rated 5 out of 5 by Arlene from Love, Love, Love my Prius! This is my second Prius and I love it even more than my 2008. Slick, great features, great on gas, tons of compliments. Just love how it runs, How it makes me feel, especially when I have the seat heaters on and the Sirius Radio! Love the Bluetooth for communication and the built in Navigation. Travelling is so simple now and trouble free. No more getting lost!

Date published: 2017-10-18

PRS Reviews - page 2

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2018 Prius

2017 AJAC GREEN CAR OF THE YEAR

Inside and out, the revolutionary Prius has been completely redefined.

Colours

Interior Options

Interior Options

Interior Options

Interior Options

Interior Options

Interior Options

Gallery

Fun-To-Drive Spirit

Models

2018 PRIUS

Fuel Efficiency Rating† (L/100km)

Engine

Airbags

Seats

2018 PRIUS TECHNOLOGY

Optional Packages

Fuel Efficiency Rating† (L/100km)

Engine

Airbags

Seats

2018 PRIUS TOURING

Fuel Efficiency Rating† (L/100km)

Engine

Airbags

Seats

Owner Reviews (40)total of 40 reviews

Overall Ratings

Great upgrade

Excellent vehicle for my needs

Competitive Comparison

Warranty and Coverage

Vehicle Warranty

Roadside Assistance

Offers

Discover exciting national offers from Toyota Canada.

Price out your own Prius to find out how many Aeroplan® Miles you can earn!

Experience the 2018 Prius for yourself

Download Brochure

Looking for all of the benefits of a hybrid - in a crossover?

2018
Prius

Fuel Efficiency Rating^† (L/100km)

Fuel Efficiency Rating^† (L/100km)

Fuel Efficiency Rating^† (L/100km)

Price out your own Prius to find out how many Aeroplan^® Miles you can earn!

Experience the
2018 Prius for yourself