Select a Province & Language

Please click "Apply" to update your preferences

Sélectionner une province et une langue

Veuillez cliquer sur « Appliquer » pour mettre à jour vos préférences

Skip to Content

‡ Pricing includes parts & labour, and is based on either the highest labour rate amongst dealers in your province, or your selected dealer’s pricing. Prices do not include taxes.

Images may not be exactly as shown. Every reasonable effort has been made to ensure that the accessory information presented is current and accurate. However, please check model applicability and specification details with your Toyota dealer prior to purchase.

2023 RAV4 Prime has limited inventory. for information on vehicle availability. Available with an incentive of up to $5,000. .

CleanBC Go Electric Passenger Vehicle Rebate Program (Go Electric Program)

Rebate amount if purchased or leased* – up to $2,000

The BC government Go Electric Program rebate amount is based on you or your household’s total gross annual income and the type of vehicle you are buying/leasing. High income individuals or households may not be eligible for a rebate. For more information, please visit: https://goelectricbc.gov.bc.ca/

* For qualifying transactions that meet the CleanBC Go Electric Passenger Vehicle Rebate Program (Go Electric Program) eligibility criteria. The CleanBC Go Electric Passenger Vehicle Rebate Program (Go Electric Program) provides a rebate towards the purchase or lease of a new clean energy vehicle. Click here to learn more about CleanBC Go Electric Passenger Vehicle Rebate Program (Go Electric Program) eligibility criteria and how to apply, or visit your preferred British Columbia Toyota dealer.


New Brunswick Electric Vehicle Rebate Program

Rebate amount if purchased* – $5,000

Rebate amount over leased terms*

  • 24 months - $2,500
  • 36 months - $3,750
  • 48 months+ - $5,000

For more information, please visit: https://www.nbpower.com/en/products-services/electric-vehicles/plug-in-nb/

* For qualifying transactions that meet the New Brunswick Electric Vehicle Rebate Program eligibility criteria. The New Brunswick Electric Vehicle Rebate Program provides a rebate towards the purchase or lease of a new clean energy vehicle. Click here to learn more about New Brunswick Electric Vehicle Rebate Program eligibility criteria and how to apply, or visit your preferred New Brunswick Toyota dealer.


Electrify Nova Scotia Provincial Rebate Program

Rebate amount if purchased* – $3,000

Rebate amount over leased terms*

  • 24 months - $1,500
  • 36 months - $2,250
  • 48 months+ - $3,000

For more information, please visit: https://evassist.ca/rebates/

* For qualifying transactions that meet the Electrify Nova Scotia Provincial Rebate Program eligibility criteria. The Electrify Nova Scotia Provincial Rebate Program provides a rebate towards the purchase or lease of a new clean energy vehicle. Click here to learn more about Electrify Nova Scotia Provincial Rebate Program eligibility criteria and how to apply, or visit your preferred Nova Scotia Toyota dealer.


PEI Universal EV Incentive

Rebate amount if purchased* – $2,500

Rebate amount over leased terms*

  • 24 months - $1,250
  • 36 months - $1,875
  • 48 months+ - $2,500

For more information, please visit: https://www.princeedwardisland.ca/en/information/environment-energy-and-climate-action/electric-vehicle-incentive

* For qualifying transactions that meet the PEI Universal EV Incentive eligibility criteria. The PEI Universal EV Incentive provides a rebate towards the purchase or lease of a new clean energy vehicle. Click here to learn more about PEI Universal EV Incentive eligibility criteria and how to apply, or visit your preferred Prince Edward Island Toyota dealer.


Quebec Government Roulez Vert Program

Rebate amount if purchased* – $5,000

Rebate amount over leased terms*

  • 12 months - $1,250
  • 24 months - $2,500
  • 36 months - $3,750
  • 48 months+ - $5,000

For more information, please visit: https://vehiculeselectriques.gouv.qc.ca/english/rabais/ve-neuf/programme-rabais-vehicule-neuf.asp

* For qualifying transactions that meet the Quebec Government Roulez Vert Program eligibility criteria. The Quebec Government Roulez Vert Program provides a rebate towards the purchase or lease of a new clean energy vehicle. Click here to learn more about Quebec Government Roulez Vert Program eligibility criteria and how to apply, or visit your preferred Quebec Toyota dealer.


Yukon Zero-Emission Vehicle Rebate

Rebate amount if purchased* – $5,000

Rebate amount over leased terms*

  • 24 months - $3,333
  • 36 months+ - $5,000

For more information, please visit: https://yukon.ca/en/driving-and-transportation/apply-rebate-new-zero-emission-vehicle

* For qualifying transactions that meet the Yukon Zero-Emission Vehicle Rebate eligibility criteria. The Yukon Zero-Emission Vehicle Rebate provides a rebate towards the purchase or lease of a new clean energy vehicle. Click here to learn more about Yukon Zero-Emission Vehicle Rebate eligibility criteria and how to apply, or visit your preferred Yukon Toyota dealer.


Government of Canada Incentives for Zero-Emission Vehicles (iZEV) Program

Incentive amount if purchased* – $5,000

Rebate amount over leased terms*

  • 12 months - $1,250
  • 24 months - $2,500
  • 36 months - $3,750
  • 48 months+ - $5,000

For more information, please visit: http://www.tc.gc.ca/en/services/road/innovative-technologies/zero-emission-vehicles.html

* For qualifying transactions that meet the Government of Canada Incentives for Zero-Emission Vehicles (iZEV) Program eligibility criteria. The Government of Canada Incentives for Zero-Emission Vehicles (iZEV) Program provides an incentive towards the purchase or lease of a new clean energy vehicle. Click here to learn more about Government of Canada Incentives for Zero-Emission Vehicles (iZEV) Program eligibility criteria and how to apply, or visit your preferred Toyota dealer.

EXPLORE RAV4 Prime Electrifying
Performance
Efficiently Powered

Sporty, versatile, and connected. Get into our most powerful RAV4 yet, with 302 net horsepower, cutting-edge technology, and a whole lot more. Best of all, you can choose to plug it in, gas it up, or both. With a full tank and a full electric charge, RAV4 Prime delivers a total combined driving range of up to 979 kilometres*. Available in two unique models.

* Based on Natural Resources Canada 2023 Fuel Consumption Guide published ratings for both plug-in hybrid electric vehicles and battery-electric vehicles. Estimated combined range rating when fully charged and with a full tank of gas. Actual results will vary based on driving habits and other factors.

DISCOVER RAV4 Prime Models

Compare models by downloading a RAV4 Prime Product Summary

Download Product Summary

EXPLORE Colours


DRAG FOR 360° VIEW
 
Colours may vary by model.
Visit Build & Price for more information.

View the latest Offers & Promotions

Discover exciting national offers from Toyota Canada.

Offers & Promotions
2023 RAV4 Prime

Learn more through a Competitive Comparison

Compare Toyota RAV4 Prime to competitors like Ford Escape PHEV and the Mitsubishi Outlander PHEV.

See a Detailed Comparison

OWNER’S REVIEWS See what people are saying about Toyota RAV4 Prime

Overall Ratings

5 star 186 reviews with 5 stars
4 star 24 reviews with 4 stars
3 star 6 reviews with 3 stars
2 star 3 reviews with 2 stars
1 star 0 reviews with 1 star
5 star rating
Anonymous . 0 Months Ago

Candy-apple red dream machine

So far I am loving my new vehicle. It drives like a dream and I am enjoying it. And the fact that I am not burning hundreds of dollars of ga...

5 star rating
Ken Tranhau . 0 Months Ago

Smooth and fun to drive

Nice looking exterior car. Felt safe when driving. Reasonable pricing. Reliable performance hopefully.

Go Further Warranty & Coverage

See Warranty Details

Vehicle Warranty

36 MONTHS or 60,000 km◊◊

Roadside Assistance

36 MONTHS or UNLIMITED km◊◊

◊◊ Whichever comes first

ECP delivers peace of mind by protecting your Toyota from the unexpected (eg. mechanical failure or road emergencies.)

See ECP Benefits

Can’t Wait to Electrify Your Ride?

Check out these other Toyota Hybrid Electric Vehicles

Powerful and Sporty

RAV4 Hybrid

Explore RAV4 Hybrid
Exceptionally Advanced

Venza

Explore Venza
Smart and Sophisticated

Prius Prime

Explore Prius Prime

Help me choose an Electrified Powertrain

Take the Powertrain Quiz